Podcast Episodes

Virtual Tours - Google Awesome Sauce for Local Businesses

Jun 17, 2015 4:00:00 AM


Crystal Glass is a Google Trusted Photographer. She specializes in taking photographs that are then used to create a 360 degree tour of your business. Every brick and mortar business can benefit from this affordable technology. Why? It's about trust and comfort! 
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Topics: Social Media, HubSpot Tips, Podcast, Content Marketing, blogging

Is Marketing Automation Right For My Business? - Jill Fratianne #19

Jun 10, 2015 10:09:00 AM


Last week on the podcast, Ian Anderson Gray served up a selection of tools that businesses can use to make great marketing. Most of the options are budget friendly and together, you can do just about anything you need to to promote your business.

But, having many tools for many functions does increase the amount of time you'll need to spend on your marketing. So, what about an all-in-one, like our choice - HubSpot? Which companies make a succcess of it? Who better to ask than Jill Fratianne, my HubSpot channel account manager and unofficial cheerleader?

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Topics: Social Media, HubSpot Tips, Podcast, Content Marketing, blogging

The Six Marketing Tools Every Business Must Use - Ian Anderson Gray #18

Jun 3, 2015 4:00:00 AM


At OverGo Studio and Scalable Social Media, we use HubSpot for just about everything marketing. However, not everyone is a good fit for an all-in-one marketing solution, even if only for budgetary reasons. So, is it possible to cover everything you need to be successful in marketing by putting together several tools? Sure is! 
Ian Anderson Gray of Seriously Social is going to tell us just how it's done. We'll include links to all his favorite tools, so read on.
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Topics: Social Media, Podcast, Content Marketing, blogging

Why You Should Definitely Maybe Start a Podcast for Your Business - Ralph Rivera #17

May 27, 2015 4:00:00 AM


This week, Carol Lynn Rivera of Web Search Social snagged Kelly Kranz as her co-host, so I snagged her co-host and husband, Ralph for our show. Kelly and I usually do an interview format, but Ralph and I opted for a Web Search Social-style conversation. Since Ralph helped us so much with our podcast launch, and he and Carol Lynn just hit 100 episodes, it seemed a natural choice to talk about podcasting. Specifically - should everyone add podcasting to their marketing plan?
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Topics: Social Media, Podcast, Content Marketing, blogging

Superheroes of Marketing Podcast Manifesto - Episode 1

Feb 2, 2015 11:21:00 AM

We are sworn to protect the excellence of your marketing, but what does that mean? What can you expect from our podcast?


Just a few months ago, Kelly and I decided we should produce a podcast together. We share a love of marketing and enjoy working together on OverGo Studio clients, so it sounded like fun.

And it has been! From choosing our theme to buying costumes (!!!!) and having a great photoshoot on the beach, it has been a blast. It's also been a lot more work than we anticipated.

We are so grateful for the help of Rick at OverGo Studio, Jeff Sieh of Manly Pinterest Tips, Vincent Ng of MCNG Marketing, and especially for Carol Lynn and Ralph (Chief Executive Superheroes of Marketing Baby Daddy) Rivera of Web Search Social.

Right click here to download the mp3 file to your desktop

It is our goal to create a podcast that always sounds great in audio quality and composition. We want the small business owner to listen and have at least one "Aha!" moment per show. We vow never to be boring and never to forget who the real superheroes are.

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Topics: Podcast, Marketing Strategies

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Your Hosts

Alisa Meredith is Co-owner at Scalable Social Media, Social Media Evangelist at OverGo Studio, and subject to the whims of her two poodle mixes as well as a new-found addiction to running. Lately, she’s surprised her introverted self by developing a penchant for podcast and Hangout appearances.

Kelly Kranz is the client services manager at OverGo Studio. She has had a heavy hand in shaping how OverGo Studio runs as a marketing agency today. She may be young but her opinions are rooted from real life business woes and successes.

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Provide Value

You let us become a part of your day, so we will respect your time and make sure you will always come away with something you can use.

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The world needs more kindness, so we will never be mean, negative or too sarcastic.


Sure, as the hosts, we have to talk, but we’d rather hear from you. Tweet us using #superheromarketing, leave a review on iTunes or contact us below.

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