Why Do I Need HubSpot? A Revealing Study of 14 Inbound Marketing Campaigns

by Rick Kranz on January 23, 2018

I occasionally hear this question from small business owners, “Why do I need HubSpot? Can’t you just do your Inbound Marketing magic for us without it?”

I am usually tempted to answer with a snarky - “Really? - Would you also like us to build you a house without using any power tools?” But I don’t. I usually go into my boring power tool analogy and try to explain how much more expensive and how much longer it would take to build the house. They sort of get it - but not really.

These questions usually come from a lack of understanding. Some business owners look at the tool and see dollar signs. Others are intimidated by all of HubSpot’s features and believe it is too sophisticated for their business needs. In reality HubSpot starts at a very low price point ($200/month).

With regards to it being too sophisticated - it’s not. The smaller the business the more likely one could leverage the HubSpot tool to streamline and magnify their marketing and sales efforts. Even if you didn't use every feature available, you could still easily get more than your money's worth.

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Marketing Automation Drives $2.1 Million in Additional Revenue in Only 11 Months

by Kelly Kranz on October 09, 2016


This story was awarded a HubSpot Impact Award.

"OverGo Studio has set an example for how businesses everywhere should be transforming their marketing with inbound. Their strategic approach to attracting, engaging, and delighting customers has not only built valuable relationships with their audience, but has driven growth for their agency and the inbound movement. Our team here at HubSpot is proud to call OverGo Studio a Partner and recognize them with this Award." - Patrick Shea, Field & Channel Marketing, Dir at HubSpot, Inc.

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How Inbound Marketing Can Help Your Business Find Distributors In Your Industry

by Cody Goolsby on April 29, 2014

Finding distributors within your industry can be a very difficult task when trying to use standard marketing tactics. That’s why using inbound marketing to attract distributors is an increasing trend for many B2B businesses. But how do you actually find distributors and why does inbound marketing work so well?  Lets take a look.  

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Inbound Success Story: How One Company Launched An Inbound Brand From Scratch

by Laura Hogan on April 25, 2014

We try not to be self-promotional as best we can but sometimes we have to toot our own horns. Our newest case study features some amazing results and we wanted to share another awesome inbound success story! Wheel Woolies, an automotive brush company came to us with zero online presence and wanted help figuring out how to reach more distributors. We put our heads together and got them some fantastic results. 

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