How to Use NPS Surveys In Boosting Your Marketing Efforts

by Aiza C. on October 01, 2018

You've probably been asked these questions one too many times before:

 “How likely are you to recommend [x Company] to a friend or colleague?”

“On a scale of 0 to 10, what are the chances you would recommend this company -  0 being least likely and 10 being most likely.”

Almost all businesses ask their customers this. It’s a way to know if their customers are happy with their products or services. But this isn’t just a random question that businesses take lightly—they’re serious about getting a good number and continuously growing it.

Read More

6 Tips to Boost Your Business with Online Customer Service

by Laura Hogan on July 28, 2014

Only 7 percent of people said online customer service interactions exceeded their expectations, according to a Global Customer Service Barometer study by American Express. And a third of customers surveyed said rude and unresponsive customer service representatives were the most likely issue to make them switch companies and brands. Making small, incremental changes to improve customer service could win loyal customers and turn them into your biggest fans. Here are some ideas for satisfying your customers and turning customer service into your best marketing tool.

Read More