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Podcast Episodes

Constant Contact's Instagram Tips for Business Success - Azure Collier #25

Aug 5, 2015 4:00:00 AM

  

Constant Contact uses Instagram to show the inner workings of the company - a glimpse of life there and the people behind the scenes who are busy making marketing better for their customers. They also share useful marketing tips for the DIY marketer. Follow them @constantcontact on Instagram, then cozy up for a great and informative conversation with Azure Collier. We promise even the smallest businesses can use these ideas!
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Topics: Social Media, Content Marketing, visuals

The Importance of Niche - Jeff Sieh #24

Jul 21, 2015 4:00:00 AM

 

 

Combining a clear niche with powerful branding can open a whole new world to you. The great thing about is that it doesn't have to limit you. Jeff Sieh and his powerful beard have provided a fantastic case study for business owners who are looking to expand their reach by narrowing their focus.
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Topics: Social Media, Video Marketing, Content Marketing, livestreaming

The Slam Dunk Secret to Super Social Sharing - Dustin Stout #23

Jul 15, 2015 4:00:00 AM

 

 The Slam Dunk Secret to Super Social Sharing - Dustin Stout #23 www.superheroesofmarketing.com/23


Co-founder of Wordpress social sharing plugin Social Warfare, Dustin Stout came by the podcast to talk about the plugin and the best practices for getting other people to share your content that are behind the programming and interface of this amazing tool. Even if you don't use Wordpress and can't get Social Warfare, you can use the principles to expand the reach of your content far beyond yourself.
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Topics: Social Media, Video Marketing, Interactive Videos, Content Marketing, livestreaming

What Makes People Share? - Dino Dogan #22

Jul 1, 2015 4:00:00 AM


Dino Dogan is the founder and CEO of the social sharing site for bloggers, Triberr. Triberr helps you get more shares. You want more shares, right? More clicks, more traffic, more leads. That's what content marketing is all about, and Dino is going to tell you how to get it.
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Topics: Social Media, Content Marketing, blogging, social media marketing

Live Streaming for Marketing - Brian Fanzo #21

Jun 24, 2015 4:00:00 AM

 

Fast-talking, faster-tweeting Brian Fanzo of iSocialFanz joined us to talk about the phenomenon that are Meerkat and Periscope - live streaming apps that make anyone with a smart phone a broadcaster. We asked him here to talk about the apps and to explore possible business and marketing uses for them.
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Topics: Social Media, Video Marketing, Interactive Videos, Content Marketing, livestreaming

Virtual Tours - Google Awesome Sauce for Local Businesses

Jun 17, 2015 4:00:00 AM

 

Crystal Glass is a Google Trusted Photographer. She specializes in taking photographs that are then used to create a 360 degree tour of your business. Every brick and mortar business can benefit from this affordable technology. Why? It's about trust and comfort! 
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Topics: Social Media, HubSpot Tips, Podcast, Content Marketing, blogging

Is Marketing Automation Right For My Business? - Jill Fratianne #19

Jun 10, 2015 10:09:00 AM

 

Last week on the podcast, Ian Anderson Gray served up a selection of tools that businesses can use to make great marketing. Most of the options are budget friendly and together, you can do just about anything you need to to promote your business.

But, having many tools for many functions does increase the amount of time you'll need to spend on your marketing. So, what about an all-in-one, like our choice - HubSpot? Which companies make a succcess of it? Who better to ask than Jill Fratianne, my HubSpot channel account manager and unofficial cheerleader?

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Topics: Social Media, HubSpot Tips, Podcast, Content Marketing, blogging

The Six Marketing Tools Every Business Must Use - Ian Anderson Gray #18

Jun 3, 2015 4:00:00 AM

 

At OverGo Studio and Scalable Social Media, we use HubSpot for just about everything marketing. However, not everyone is a good fit for an all-in-one marketing solution, even if only for budgetary reasons. So, is it possible to cover everything you need to be successful in marketing by putting together several tools? Sure is! 
Ian Anderson Gray of Seriously Social is going to tell us just how it's done. We'll include links to all his favorite tools, so read on.
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Topics: Social Media, Podcast, Content Marketing, blogging

Why You Should Definitely Maybe Start a Podcast for Your Business - Ralph Rivera #17

May 27, 2015 4:00:00 AM

 

This week, Carol Lynn Rivera of Web Search Social snagged Kelly Kranz as her co-host, so I snagged her co-host and husband, Ralph for our show. Kelly and I usually do an interview format, but Ralph and I opted for a Web Search Social-style conversation. Since Ralph helped us so much with our podcast launch, and he and Carol Lynn just hit 100 episodes, it seemed a natural choice to talk about podcasting. Specifically - should everyone add podcasting to their marketing plan?
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Topics: Social Media, Podcast, Content Marketing, blogging

How to Manage Social Media in Fifteen Minutes a Day - HubSpot's Robyn Showers - #16

May 20, 2015 4:00:00 AM

Robyn Showers runs HubSpot's social media with one other person. With hundreds of thousands of followers, and many departments to coordinate with, how do they get it all done? We figured that, aside from coffee, she must have some time-saving social media tips she could share with all of us.

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Topics: Social Media, Content Marketing, blogging

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Your Hosts

Alisa Meredith is Co-owner at Scalable Social Media, Social Media Evangelist at OverGo Studio, and subject to the whims of her two poodle mixes as well as a new-found addiction to running. Lately, she’s surprised her introverted self by developing a penchant for podcast and Hangout appearances.

Kelly Kranz is the client services manager at OverGo Studio. She has had a heavy hand in shaping how OverGo Studio runs as a marketing agency today. She may be young but her opinions are rooted from real life business woes and successes.

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