7 Facebook Page Contest Ideas To Increase Social Media Engagement
Posted by Laura Hogan on Wed, Aug 15, 2012
Facebook contests are a great way to stay engaged in social media and increase activity on your page! There are some rules and regulations that go in to creating a contest on Facebook, but today we want to talk about some really fun contest ideas! If your business launches a fun and creative contest, your audience will keep coming back looking for more!
1. Ask Fans For Tips
Ask your audience the best way to use your product or service and to share it on your wall. You can then choose the most unique answer, the post with the most “likes,” or the post with the most comments. Everyone loves to share their tips and tricks and in a world where Pinterest is taking over, this contest will sure to hit the ground running.
2. Play a Guessing Game
This is a fun and simple one to keep up weekly or as often as you choose. Some suggestions are zooming in on a landmark and having people guess which one it is, scramble words relevant to your business and have fans guess it, or just ask some trivia questions! These are all easy to do on your end, but fun for your fans and something to look forward to if you do it continuously!
3. Reward Likes
We recently ran a contest for the Wheel Woolies that involved a Facebook ad campaign as well. We directed people to a landing page that said “like” our page and enter our contest to get a Wheel Woolie! We ended up increasing the “likes” by an astounding amount and had everyone engaged on the wall sharing what kind of car they wanted to use it on!
4. Submit Your Picture
This one is fun if you are selling a product! Ask your fans to submit a photo of them and how they use your product. You’ll get some interesting photos but overall your fans will love that you are featuring them and how they tailor your product to what they need.
5. Best Caption
I always thought this was the best and most enjoyable contest on Facebook. You would post a picture of either something that had to do with your business or just a random funny picture. You then ask your fans to comment on it with the best caption they can think of! At the end you choose the best caption and that’s the winner!
6. Why do you deserve….
You can always ask fans a question as to why they might deserve getting your free product or service. This one might get a little depressing as people like to exaggerate their sob stories but you will also get some really great ones. You can choose which person deserves it the most and that’s the winner!
7. A Day In The Life…
This one is something I’ve been dying to do for OverGo! You have your employees tape a very short video of a day in their life. You then compile them all together and post it on your Facebook. You urge people to watch them and choose which employee’s day they like the best. That employee then gets a prize. It’s not really for the fans so much, but it looks like it would be a lot of fun and allow your fans to see what everyone really does in your company!
These great Facebook contest ideas are sure to increase your activity and your fans will keep coming back to see what new things you’re engaging in! So hop on Facebook and get some contests going!
