Video has been growing in importance as a marketing tool for the past few years.
The time people spend – not just Millenials – watching online video continues to grow. Time spent watching video has now surpassed time spent on social media. It's predicted that mobile video traffic will grow by 55 percent each year until 2020.
Whatever device your target market prefers, you need to start offering video content to gain and hold their attention. Here are some different ways video marketing will grow your business.